[KICKER — e.g. Two weeks before the yahrzeit]

[HEADLINE — Name of the tzaddik, Hebrew date, and year]

[DATE OF PUBLICATION, about fourteen days before the yahrzeit]

Open with the yahrzeit date in both the Hebrew and civil calendars, and the tzaddik’s name and title.

A short sourced biography: years, teacher or dynasty, the town of the kever, and one or two facts they are known for. Do not invent stories or testimonials.

Close with how a reader can send a kvittel, and a link to the tzaddik’s page. Note any fact that still needs confirmation.